Whereas high performance tires
were a special thing a few years ago, they are now the rage. In the 1990s, a V
Speed Rated tire was only found on a few performance sedans and sports cars.
Now high performance tires are quite common. The 2016 Toyota Corolla S has high
performance all-season tires as normal fitment. The smaller Toyota sedan has
17” W speed rated tires!
High Performance
If you are into the online tire sales
business in Canada, you must invest time and resources into understanding the
High Performance Category and sub-categories, such as High Performance Touring
All Season, Ultra High Performance All Season, Ultra High Performance Summer,
and Extreme Performance Summer. All these are quite different in ride and
handling characteristics and one has to be careful about fitting the rightone to
a car to ensure customer satisfaction.
Speed Racing
Speed rating is more than being
about just speed. Handling characteristics at different speeds, braking
distances and operating temperatures have to be considered too. Even if one
does not drive at those speeds, remember that reducing the speed rating may
reduce other attributes as well.
High Performance Higher Margin
The new car sales is on the rise
in Canada and many of these new cars utilise larger diameter, low profile, high
performance tires. These may not necessarily be sports models, these are everyday
sedans. A look at your service bays will confirm this.
High Performance tires have
higher price points and higher profit margins than regular Touring tires. There
is high demand for high Performance tires and most of it is replacement demand.
This offers you a great chanceas tire retailers to boost sales and have better
margins.
To know more or to buy
inexpensive, high quality, high performance tires online, visit rakla.com.